Danaher Corporation Sr Manager, Clinical Market Development in Brea, California
Wondering what’s within Beckman Coulter Diagnostics? Take a closer look.
At first glance, you’ll see that for more than 80 years we’ve been dedicated to advancing and optimizing the laboratory to move science and healthcare forward. Join a team where you can be heard, be supported, and always be yourself. We’re building a culture that celebrates backgrounds, experiences, and perspectives of all our associates. Look again and you’ll see we are invested in you, providing the opportunity to build a meaningful career, be creative, and try new things with the support you need to be successful.
Beckman Coulter Diagnostics is proud to work alongside a community of six fellow Diagnostics Companies at Danaher. Together, we’re working at the pace of change to improve patient lives with diagnostic tools that address the world’s biggest health challenges.
The Sr. Manager, Global Clinical Marketing is responsible for the coordination and the implementation of Beckman Coulter’s Global Clinical Market Development process in support of the organization’s commercial objectives. This role works in close partnerships with physician and laboratory customers, Global Clinical, Medical and Scientific Affairs, as well as the Business Units, the Danaher Market Access team and regional marketing groups. The Sr. Manager through these partnerships builds the best clinical market development practices to drive revenue for Beckman’s clinically differentiated products. It will also seek to enhance the impact of these products on overall competitive wins and customer retention in Developed and select High-Growth Markets.
In this role, you will have the opportunity to:
Lead and project-manages development of Global Clinical Market Development process in alignment with best practices of the medical device, pharmaceutical and In Vitro Diagnostics (IVD) industries.
Lead execution of Global Marketing component of the process, including but not limited to Voice of the Customer (VOC) and case development, linking upstream strategic planning, marketing claims development, clinical studies execution and downstream commercial/market development activities as a part and extension of the existing Product Development and Launch Excellence (LEx) processes.
Partner with Business Units in identification, recruitment, and operation of the KOL Clinical Advisory Boards.
Support the development of evidence strategy and implementation of clinical publications strategy through partnership with Clinical Affairs, Medical/Scientific Affairs and Market Access teams as well through direct influencing of clinical investigators and Advisory Board members.
Lead outreach to Professional Societies, coordinates sponsorship of Continuous Medical Education events.
Partner with Medical/Scientific Affairs, Global Brand and local marketing teams in development of the clinical marketing program throughout product life cycle.
Support tactical marketing development programs, including sponsored symposia, user groups, grand rounds sponsorships.
The essential requirements of the job include:
Bachelor’s degree in a related field with 14+ years of experience or Master’s degree with 12+ years of experience or Doctoral degree with 9+ years of demonstrated ability.
Deep understanding of clinical market development practices in medical device, pharmaceutical or IVD industries.
Hands-on experience with design and implementation of the market development processes for novel diagnostic or therapeutic programs.
Combination of Strategic Upstream and Downstream Marketing experience, detailed understanding of Healthcare landscape, regulatory, reimbursement and operational practices and patient treatment flows across multiple disease states.
It would be a plus if you also possess previous experience in:
Ability to identify treatment and diagnostic gaps, and position existing products and product concepts within clinical context.
Proven command of Marketing methodologies and techniques.
Outstanding project management skills.
Excellence in interpersonal communications and influencing, experience of partnering with clinical KOLs, scientific or clinical background to drive and implement publications strategies.
When you join us, you’ll also be joining Danaher’s global organization, where 80,000 people wake up every day determined to help our customers win. As an associate, you’ll try new things, work hard, and advance your skills with guidance from dedicated leaders, all with the support of powerful Danaher Business System (https://www.danaher.com/how-we-work/danaher-business-system) tools and the stability of a tested organization.
Given the essential job duties of this position, the employee is required to be fully vaccinated against COVID-19 as a condition of employment, subject to reasonable accommodation and applicable law.
Danaher Corporation and all Danaher Companies are committed to equal opportunity regardless of race, color, national origin, religion, sex, age, marital status, disability, veteran status, sexual orientation, gender identity, or other characteristics protected by law. We value diversity and the existence of similarities and differences, both visible and not, found in our workforce, workplace and throughout the markets we serve. Our associates, customers and shareholders contribute unique and different perspectives as a result of these diverse attributes.The EEO posters are available here (https://www.dol.gov/agencies/ofccp/posters) .We will ensure that individuals with disabilities are provided reasonable accommodation to participate in the job application or interview process, to perform crucial job functions, and to receive other benefits and privileges of employment. Please contact us at firstname.lastname@example.org to request accommodation. If you’ve ever wondered what’s within you, there’s no better time to find out.