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Danaher Corporation Product Supervisor/Assistant Product Manager-Local Marketing in Guangzhou, China

Job Responsibilities:

Follow the marketing strategy of the central marketing, combined with the regional market and policy information, work together with regional sales team to develop the regional marketing plan, and cooperate with the regional sales team to achieve the company's business KPI;

根据中央市场部的年度市场策略,结合区域的市场和政策信息,与区域销售共同制定区域市场推广计划;并协同区域销售最终达到公司业务KPI;

According to the regional market and business situation, make overall plans for the distribution of promotion resources in the region. Develop, organize and implement effective marketing promotion activities by working together with regional sales and distributors, follow up and monitor the implementation of promotion activities, analyze input and output, and maximize benefits;

结合区域市场和业务情况,统筹进行区内推广资源分配。与区域销售,经销商一起制定、组织并实施有效的市场营销推广活动,跟进及监控推广活动的执行,分析投入产出,发挥最大效益;

Set up and implement regional KOL development plan, manage, visit and follow up. Establish and improve regional expert support network;

设定和执行区域KOL发展计划,并进行管理,拜访和跟进。建立和完善区域专家支持网络;

Responsible for regional market research, collecting and analyzing information and strategies of competitive products, proposing corresponding policies and methods; obtaining industry and product information through market research and competitive analysis in the region, understanding market changes, mastering relevant competitive product promotion plans in the region, and providing feedback to sales / central marketing teams in time. Through research and data analysis, formulate and adjust the relevant strategies, and timely update the competitive strategies and information of products;

负责区域市场调研、搜集并分析竞争产品的信息及策略,提出相应的应对政策和应对方法;在区域内通过开展市场调研、竞争分析等来获取行业及产品信息,了解市场变化动态,掌握区域内相关竞争产品推广计划,及时向销售/中央市场部提供反馈,根据调研和市场分析数据,制订和调整相关策略并及时更新产品的竞争策略与竞争信息;

Report regional market activities regularly, collect and analyze market and hospital data, make suggestions and provide market support for regional sales team through market reports and business data analysis;

定期开展区域市场汇报工作,收集和分析市场和医院数据, 通过市场报告和业务数据分析工等,对区域销售提出建议并提供市场支持;

Train and evaluate regional sales and distributors systematically, and help them to better understand the company strategy and products.

对区域销售,经销商进行系统性的产品培训并进行考核,帮助其更好地理解公司策略及产品;

Work closely with the central marketing department and other departments of the company to make full use of market information and implement regional strategy

与中央市场部及公司其他部门密切配合,充分利用市场信息,执行区域战略。

Requires:

  • Full time bachelor degree or above, major in clinical medicine / pharmacy / medical laboratory / biochemistry, etc

全日制本科及以上学历,临床医学/药学/医学检验/生物化学等相关专业背景;

  • 3-5 years sales / marketing experience in medical industry; sales / marketing experience in MNC will be preferred;

3-5年医疗行业销售/市场工作经验;MNC公司销售/市场工作经历者优先;

  • Familiar with Excel, PPT and other office software, good statistical analysis, report writing and training ability

熟悉使用Excel、PPT等办公软件,良好的统计分析、报告撰写和培训能力;

  • Team work spirit, good interpersonal communication skills, cooperation ability and positive attitude

具备团队合作精神、良好的人际沟通能力、合作能力和积极的态度;

  • Good command of Chinese and English, CET-4 or above

良好的中英文表达能力,英文四级以上;

  • Able to travel frequently.

能适应频繁出差。

Danaher Corporation and all Danaher Companies are equal opportunity employers that evaluate qualified applicants without regard to race, color, national origin, religion, sex, age, marital status, disability, veteran status, sexual orientation, gender identity, or other characteristics protected by law. The “EEO is the Law” poster is available here (http://www.dol.gov/ofccp/regs/compliance/posters/pdf/eeopost.pdf) .

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