Danaher Corporation Global Marketing Manager (f/m/d) in Western Europe (home-office based) in Krefeld, Germany
Beckman Coulter Life Sciences’ mission is to empower those seeking answers to life’s most important scientific and healthcare questions. With a legacy spanning 80+ years, we have long been a trusted partner to our customers, who are working to transform science and healthcare with the next groundbreaking discovery. As part of our team of more than 2,900 associates across 130 countries, you’ll help drive our vision of accelerating answers—and our dedication to excellence.
Beckman Coulter Life Sciences is proud to work alongside a community of nine fellow Danaher Life Sciences companies. Together, we’re groundbreaking the future of science and medicine, developing products that enable researchers in the fight to save lives.
Are you ready for the next step in your marketing career?
We are hiring a Global Marketing Manager to support our Clinical Flow Portfolio! The position owner will own global campaign strategy and execution in Western Europe.
Own the development and execution of the global integrated marketing plan that results in increased share, sales and profit growth. Articulate technical content into meaningful customer messaging and convey creative direction. Execute tactics through traditional and digital channels including: web, email, social, trade show, telemarketing, webinar, and publications. Adapt content to different target customer personas and segments. Maintain a deep understanding of your target market segment and key personas through VoC (voice of customer). Core member of new product commercialization teams. Partner optimally with key stakeholders in sales, quality and regulatory, digital marketing, product management, and R&D. Measure and evaluate key performance indicators (important metrics) such as leads generated, quality, revenue and customer engagement by tactic.
Bachelor’s or master’s or PhD degree in Business Administration, Marketing or Scientific
Several years of professional experience in a Marketing position.
Regulated industry experience preferred.
Preferred experience in B2B digital marketing, messaging, content development, customer journey, and account-based marketing.
Expertise in developing global coordinated marketing campaigns and execution through multiple channels and tactics.
Experience developing and managing and marketing events including; tradeshows, webinars, and user group meetings
Shown success at marketing high value, solution-based platforms (hardware, consumables, software, service, support).
An ability to optimally lead creative resources. Including: translating business objectives into strategy briefs and then leading agency work to deliver on the brief, including the evaluation of work at each stage of development
Preferred location: Anywhere in Western Europe or ideally in Krefeld or in Marseille
Language skills: fluent in English, in addition ideally fluent in German or French.
We offer you:
This job is also eligible for bonus pay.
We offer comprehensive package of benefits including paid time off, medical/dental/vision insurance and 401(k) to eligible employees.
Note: No amount of pay is considered to be wages or compensation until such amount is earned, vested, and determinable. The amount and availability of any bonus, commission, benefits, or any other form of compensation and benefits that are allocable to a particular employee remains in the Company's sole discretion unless and until paid and may be modified at the Company’s sole discretion, consistent with the law.
At Danaher, you have the opportunity to advance your career in a way no other company or environment can!
We’re on a constant quest to make things better—for our customers, our company and the world. In your day-to-day work, you are part of it as well, and your professional life makes sense
Beckman Coulter as Danaher will offer you a qualitative way of working, on an everyday basis.
When you join us, you’ll also be joining Danaher’s global organization, where 69,000 people wake up every day determined to help our customers win. As an associate, you’ll try new things, work hard, and advance your skills with guidance from dedicated leaders, all with the support of powerful Danaher Business System (https://www.danaher.com/how-we-work/danaher-business-system) tools and the stability of a tested organization.
Danaher is committed to a diverse and inclusive culture where everyone feels they belong and all voices are heard. We believe in our associates and the unique perspectives they bring to every challenge, which is why we’ll empower you to push the boundaries of what’s possible.
If you’ve ever wondered what’s within you, there’s no better time to find out.
Danaher Corporation and all Danaher Companies are equal opportunity employers that evaluate qualified applicants without regard to race, color, national origin, religion, sex, age, marital status, disability, veteran status, sexual orientation, gender identity, or other characteristics protected by law. The “EEO is the Law” poster is available here (http://www.dol.gov/ofccp/regs/compliance/posters/pdf/eeopost.pdf) .