Danaher Corporation Head of Marketing in Mumbai, India
Leica Microsystems has helped shape the future for over 170 years by developing groundbreaking optical and digital solutions. As a global leader, we’re driven by continuous improvement to excite our customers and to create the best work environment for our people. Customer focus, innovation, and teamwork are at the core of our culture and the foundation of our success.
Want to be part of a company whose products are part of cutting-edge research around the world? Join Leica Microsystems in our commitment for brilliant solutions and insight.
Leica Microsystems is proud to work alongside a community of nine fellow Danaher Life Sciences companies. Together, we’re pioneering the future of science and medicine, developing products that enable researchers in the fight to save lives.
Job Title: Marketing Head
Purpose of the position:
Oversee the development of company’s marketing programs for the product lines. Activities may also include product advertising/promotion, sales support, planning, developing and implementing multiple channel programs (Field events and online Digital campaigns) and directing the development of company marketing requirements for the product lines. Responsible for the direction and management of all business development operations, including market competitiveness, market share, upcoming trends, competitor activity, new product launch, long term strategy. Drive the company’s achievement of its customer acquisition and revenue goals.
Functions:Specific functions in the company that are exclusively linked to the position and are based on local law requirements.Your Responsibilities:
Contribute to the development and execution of strategic and tactical marketing plans to drive rapid India sales growth. Work with cross-functional teams and the India’s sales force to ensure marketing programs and events meet the needs of both internal and external customersDevelop local marketing initiatives that maximize sales force effectiveness and overall penetration of product line. Assist in the development and execution of promotional plans, clinical marketing presentations, tradeshow strategy, peer-to-peer programs, and general sales force support. Monitor costs of projects and internal and external indicators by reviewing reports and newsletters, reading organizational literature, meeting with peers and reading departmental reports. Independently determine and develop approaches to solutions, specifically in the area of upstream and online marketing. Ensure compliance to all FDA Quality & Compliance regulations (As applicable to the job function) and the MAPPS process. Attend all required Quality & Compliance training at the specified interval. Able to promptly report any non-compliance issues to appropriate administrator, including the Compliance Hotline
People Leadership of multiple employees and several teams including the direct management of the Marketing team. Total of 3 associates report into this position. Provide knowledge, advice, direction and feedback on daily basis. Act as a mentor to direct reports. Performance Management of individuals including assisting with incident investigations that include Marketing employees, reviews and termination of employment contracts. Conduct annual Performance Reviews, Bonus Plan development and reviews. Talent Management of up and coming individuals and succession planning. Build and maintain an effective Leadership Team. For newly inducted employees conduct monthly Probation Reviews. Be a role model for company culture.
Oversee Marketing business development, identify new market opportunities,drive growth, determining the optimal expense (cost per lead) while executing lead programs.Manage overall Marketing process, set appropriate metrics for sales channel management.Develop SFDC access policies, updated information online, common branding tools aligned with global guidelines, brand ownership with view of maximizing recall value (including standardization of email signatures for all India associates of Leica). Manager overall Marketing teams to drive performance and results utilizing the maximum leverage of SFDC as CRM tool.
Liaise with the Commercial Operations BU and consult on Corporate Partnerships, Marketing Effectiveness and Training. Collaboration with Operations Division and Finance, aim for accuracy of inventory planning of marketing material and forecasting and general internal warehousing process compliance by marketing team members.
MBA in Marketing
Job experience of 10 to 12 years in Capital Equipment sector with exposure to sales for minimum period of 2 years
Languages : English, Hindi
Location – Mumbai
Well versed with tools like SFDC, customer journey mapping, leveraging SEO and PPC, driving LinkedIn, WhatsApp, Facebook or other social media based campaigns with social networking and selling skills.
What We Offer
Continuous training, support and focus on your personal development aligned to Danaher’s value system comprising of Leadership Anchors and Danaher Business System.
Career progression within Lecia as well as appropriate opportunities within Danaher that fits the talent to aspiration of the candidate
Get More Insight
Learn more about what we do and who we are by watching our company video “We Are Leica”: https://www.youtube.com/watch?v=1zHmalqMXN4
Are you interested to discover new opportunities in an innovative, team-oriented environment? Then do apply online.
We are looking forward to your application!
When you join us, you’ll also be joining Danaher’s global organization, where 69,000 people wake up every day determined to help our customers win. As an associate, you’ll try new things, work hard, and advance your skills with guidance from dedicated leaders, all with the support of powerful Danaher Business System tools and the stability of a tested organization.
Danaher is committed to a diverse and inclusive culture where everyone feels they belong and all voices are heard. We believe in our associates and the unique perspectives they bring to every challenge, which is why we’ll empower you to push the boundaries of what’s possible.
If you’ve ever wondered what’s within you, there’s no better time to find
When you join us, you’ll also be joining Danaher’s global organization, where 69,000 people wake up every day determined to help our customers win. As an associate, you’ll try new things, work hard, and advance your skills with guidance from dedicated leaders, all with the support of powerful Danaher Business System (https://www.danaher.com/how-we-work/danaher-business-system) tools and the stability of a tested organization.At Danaher, we value diversity and the existence of similarities and differences, both visible and not, found in our workforce, workplace and throughout the markets we serve. Our associates, customers and shareholders contribute unique and different perspectives as a result of these diverse attributes.If you’ve ever wondered what’s within you, there’s no better time to find out.