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Danaher Corporation Marketing Manager, Health Systems in Tampa, Florida

At Cepheid, we are passionate about improving health care through fast, accurate diagnostic testing. Our mission drives us, every moment of every day, as we develop scalable, groundbreaking solutions to solve the world’s most complex health challenges. Our associates are involved in every stage of molecular diagnostics, from ideation to development and delivery of testing advancements that improve patient outcomes across a range of settings. As a member of our team, you can make an immediate, measurable impact on a global scale, within an environment that fosters career growth and development.

Cepheid is proud to work alongside a community of six fellow Danaher Diagnostics companies. Together, we’re working at the pace of change on diagnostic tools that address the world’s biggest health challenges, driven by knowing that behind every test there is a patient waiting.

Learn about the Danaher Business System (https://www.danaher.com/how-we-work/danaher-business-system) which makes everything possible.

The Market Manager, Health Systems is responsible for developing segment strategy, demand generation and sales enablement to drive growth in the Health Systems segment in the USA. Our team develops specific marketing plans and activities for specific product(s) or product line(s) to establish, enhance or distinguish product placement within the competitive arena.

The Marketing Manager, Health Systems, will be responsible for developing segment strategy, demand generation and sales enablement to drive growth in the Health Systems segment in the USA. This position will be remote.

In this role, you will have the opportunity to:

  • Develop and implement a marketing plan for the Health Systems segment in the USA

  • Identify customer needs and investigate existing and potential channels and market opportunities to sell existing on-market products

  • Gain insight from customers and sales to develop portfolio and segment specific marketing strategies

  • Monitor market data to identify market trends and opportunities within the Laboratories segment

  • Partner with Global Marketing, Americas Product Managers, Operations, and the Sales team to ensure the successful launch of new products into Health Systems segment

  • Build and implement coordinated marketing campaigns that align with commercial pivotal initiatives

The essential requirements of the job include:

  • Bachelor’s degree with 8+ years of related work experience OR Master’s degree in a field with 6+ years of related work experience OR Doctoral degree in a field with 3+ years of work experience.

  • Demonstrates knowledge of products in the medical device, diagnostic or life science.

  • Previous experience working with Health Systems accounts within the USA from either a Sales or Marketing perspective.

  • Excellent presentation skills; able to multi-task across a broad number of products and disease states

It would be a plus if you also possess previous experience in:

  • Marketing plan and development of coordinated marketing campaigns

Cepheid, a Danaher company, offers a broad array of comprehensive, competitive benefit programs that add value to our lives. Whether it’s a health care program or paid time off, our programs contribute to life beyond the job. Check out our benefits at danaherbenefitsinfo.com.

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When you join us, you’ll also be joining Danaher’s global organization, where 69,000 people wake up every day determined to help our customers win. As an associate, you’ll try new things, work hard, and advance your skills with guidance from dedicated leaders, all with the support of powerful Danaher Business System (https://www.danaher.com/how-we-work/danaher-business-system) tools and the stability of a tested organization.Danaher Corporation and all Danaher Companies are committed to equal opportunity regardless of race, color, national origin, religion, sex, age, marital status, disability, veteran status, sexual orientation, gender identity, or other characteristics protected by law. We value diversity and the existence of similarities and differences, both visible and not, found in our workforce, workplace and throughout the markets we serve. Our associates, customers and shareholders contribute unique and different perspectives as a result of these diverse attributes.The EEO posters are available here (https://www.dol.gov/agencies/ofccp/posters) .We will ensure that individuals with disabilities are provided reasonable accommodation to participate in the job application or interview process, to perform crucial job functions, and to receive other benefits and privileges of employment. Please contact us at applyassistance@danaher.com to request accommodation. If you’ve ever wondered what’s within you, there’s no better time to find out.

Operating Company: Cepheid

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